Lenovo

At Tech World, we launched a creator-driven campaign to boost engagement and spotlight Lenovo’s AI innovations. We brought 20 global tech enthusiasts and 5 Lenovo INsiders to Austin, TX, to create authentic, engaging content around the event.

Using custom talent scorecards, we selected 5 standout creators to join Lenovo’s CEO and executives during the keynote, sharing insights on AI’s future and connecting core themes to a broader audience. 

Lenovo showcased its innovation by placing creators at the forefront while building lasting relationships within the creator community.