Wells Fargo
Golf Tournament
For the Wells Fargo Golf Tournament (a PGA event), we worked with the Wells Fargo brand to develop two creative campaigns that manifested into both B2B and B2C TVCs tailored for broadcast.
The first spot targeted Wells Fargo consumers, highlighting the parallels between golf course groundskeepers and the attentive, personalized banking experience Wells Fargo offers.
The second spot focused on small business owners, drawing connections between the traits of successful golfers and entrepreneurs. Both spots emphasized care, precision, and expertise.